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hxalive “unexpected”

2015-07-17

@鎌倉より世界へ発信中の時計ブランド“ALIVE”と”HXB”による、様々な枠を超越した新しいスポーツファッション・ユニットhxalive “unexpected”より、世界初の他では見たことのない新しいプロダクトをリリースしました。

サイズ感、シルエット、生地、デザインなど全ての細部にこだわった、オリジナルレイヤードを施したリバーシブルウェアが登場!
hxalive_RL01

よりファッショナブルなシルエットを提案する為、タンクトップはHXBのバスケットタンクトップをベースにアームホールを深く、裾のレイヤード分の丈を長くし、サイドはスリット仕様に。

パンツは、股上を4cm深くし、ヒモ先はシルバーエンドキャップ仕様で両面ポケット付き。
masatoyukawa

今の時代にフィットする上品かつスタイリッシュに仕上げました。
hxalive_RLT_PARMTREE01
hxalive_RLP_PARMTREE01
hxalive_RLT_FRACK01
hxalive_RLP_FRACK01

A面は、ALIVEのシーズングラフィックでもある”Parm Tree”と”Frack”の2柄。
左後ろには、hxalive “unexpected”ロゴが刺繍で入っています。
hxalive_RLT_FRACK02
hxalive_RLP_BLK01

B面には、裾のHXALIVEロゴが抜群の存在感を放ちながらもシンプルに穿きこなしやすいブラックショーツ。

バスケとファッションの境界線を突き抜け、よりカジュアルにアップデートした斬新なクリエイションです。

スポーツテイストをファッションとしてミックスするスタイルが最高潮に盛り上がりをみせている今、ほかの人とはかぶりたくないという、天邪鬼な人にオススメの逸品。

最先端の表現と、着ていて楽しくなる新しい感覚を是非チェックしてみてください。

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